Pop Culture

Music Marketing With David LeDuc

August 20, 2021

Minnesota-based bassist, songwriter, prolific band member, and musical entrepreneur David LeDuc discusses his musical career, the effect the pandemic had on musicians’ lives, his efforts at marketing himself and his bands, and his current musical endeavours.

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Midjourney image of Prince playing a Telecaster with a dove flying in the background

4 Keys To Prince’s Creative Genius

April 21, 2019

Here are four keys to understanding Prince’s staggering creative and innovative genius.

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Infographic: Vinyl Records

Vinyl Records [INFOGAPHIC]

November 15, 2017

This infgraphic from illustrates and examines the resurgence of vinyl records. Following this infographic, you’ll find a documentary of the phonograph.

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Eyetracking A Pianist [VIDEO]

April 5, 2017

This video shows where a pianist looks when playing, as recorded by Tobii Pro Glasses 2 eyetracking software.

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Audio Consumption Behavior [REPORT]

March 22, 2016

Edison Research has released its latest annual Infinite Dial report that surveys the audio consumption habits of Americans 12 years and older. Edison has been conducting this research since 1998.

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Neko Case - New Guitars Quote

Neko Case On Why Musicians Buy So Many Guitars

July 17, 2015

Neko Case explains why musicians buy so many guitars.

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Music Festival Marketing Idea: Clever Cover Songs Of Basilica Block Party Performers

June 23, 2015

This year, the Basilica Block Party has come up with a clever promotional tactic: Cover songs of some of the bands performed on the church organ.

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Basilica Block Party

June 23, 2015

Every Summer, Twin Cities residents can look forward to a local music festival that has become an institution: The Basilica Block Party.

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Taylor Swift - Bad Blood Posters

18 Teaser Posters For Taylor Swift's Bad Blood Music Video Premier

May 8, 2015

Taylor Swift cleverly teased the premier of her Bad Blood music video at the Billboard Music Awards with a series of Sin City-style posters.

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No Its Becky - Taylor Swift

Taylor Swift's Marketing & Legal Machines

February 22, 2015

Pop/Country sensation Taylor Swift has drawn raves from marketers for her use of social media but recent moves by her legal team threaten to tarnish that reputation.

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